Tomy Takkies Challenges South Africa to Walk It Off
Everybody’s favourite sneaker is back on the block, and is slicker, cooler and cheekier than ever. Walk It Off
Tomy’s Walk It Off campaign, is going for the funny bone to elicit the embarrassing, awkward, hilarious moments that we as South Africans have to walk off on the daily
Best you Walk It Off, fam.
We were invited recently to the re-launch of Tomy Takkies, where Trevor Gumbi invited four of Jozi’s finest up-and-coming comedians to the Goliath Comedy Club to unleash the burns on each other, and ultimately King Trevor himself.
While Eric Jansen, Thabiso Mhlongo, Bongani Dube and Gavin Kelly gave the Roast Master a run for his money, Trevor laid down a couple of devastating blows, leaving the juniors no choice but to #walkitoff.
According to John Harman, CEO of Bata Shoes South Africa, it’s time for South Africans to stop taking themselves so seriously. “It’s easy to feel down about the state of things, there are so many opportunities to find the humour in all situations – to laugh at ourselves and each other – and to learn to just #walkitoff.
Trevor Gumbi is the perfect comedian to partner with because he sees the funny in any situation and knows how to roll with the punches with a smile on his face when the tables are turned.”
Tomy has seriously upped their game with cool new range of sneaks to suit any street style, self-expression or fashion sensibility. And with this new persona, Tomy challenges you to be cheeky, check yourself and step up your sense of humour.
Most of us can talk the talk, but can you Walk It Off?
Grab a pair of Tomy kicks and get going.
Issued by: Sheri Govender
079 875 6259
On behalf of: Bata Footwear : Rox-ann Govender
Bata Assistant Brand Manager
061 508 2084
About Bata South Africa
Bata customers are individuals with a unique lifestyle and specific taste in shoes and are comfortable with who they are. So whether you are curvy, tall, tattooed or just different, Bata encourages you to BE YOURSELF & COMFORTABLE WITH IT.
Bata wants its customers to feel comfortable in their own skin. Therefore, the claim “& comfortable with it” suggests the world is not about looking pretty, behaving nicely or fitting the standards. Bata offers you style and fashion to reflect your own image that embody outstanding design, quality, comfort, value for money and a good reputation. It is about living the life you want, in the way you want to.
We are inspired by the philosophy of service and corporate responsibility, believing our Company has a role to play in improving the lives of all our customers, employees, suppliers and communities. In pursuing our business objectives, we take into account the interests of these groups while respecting the social, economic and environmental aspirations of the communities we operate in.